After its entry to the capital a decade ago, citizenM has now. opened its doors to its fourth property in central London.
This summer has seen the launch of affordable luxury hotel and lifestyle brand citizenM’s newest UK property in the heart of central London: citizenM London Victoria. Ten years after the opening of the brand’s first London hotel (citizenM Bank-side, since followed by Tower of London and Shoreditch locations), industry disruptor citizenM is delighted to bring its hybrid hotel model to a new address at 292 Vauxhall Bridge Road.
The new hotel is close to the transport hubs of Victoria train and bus station on Vauxhall Bridge Road – offering easy links to Gatwick Airport and Greater London – and is close to major London tourist attractions such as Buckingham Palace and the Tate Britain.
citizenM London Victoria’s 226 rooms across 10 floors each have an XL king-size bed (and sumptuous bedding), powerful rain shower, one-touch Mood Pad control – including pre-programmed mood settings – for ambient lighting, temperature, entertainment, wake-up alarm and blinds, and an HDTV with streaming capabilities – all of which can also be controlled via the award-winning citizenM App.
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Interior design of both the rooms and public spaces feature citizenM’s trademark clean lines, modern furniture and bold colours. Both the interior and the exterior are designed by citizenM’s Amsterdam-based long-standing collaborator Concrete, teaming up with executive architecture and interior design firm Ica.
As a hybrid hotel, citizenM brings its distinctive communal spaces to its new neighbourhood. The Living Room is intended as a home-from-home; a cosy space with corners and nooks for working, lounging, reading and relaxing. In this space, citizen M’s ‘curated chaos’ includes art, books and local artefacts alongside stylish, comfortable furnishings by long-term collaborator Vitra.
24/7 canteenM is positioned in the centre of the building, serving as a pit stop for guests to eat at any time of day, from early breakfast to midnight snacks; guests can grab a barista-made coffee to take away, linger in the Living Room with a glass of wine, or order a working lunch with delicious sandwiches and salads, or indulge in a sweet tooth. Behind the bar, a wavy iconic bench is placed on a raised platform, connecting with Kings Scholars Passage (KSP). Natural daylight flows into the building from the open windows at the back of the space.
